Empowering people and brands every day through insights, design and innovation.
We are one of the world’s top-ranking design and innovation consultancies. Everything we do is the result of deep insights into what people really need, feel and desire.
Lead user method development
Healthy food innovation
The user-driven transformation of health care
Designing a digital banking experience
"My experience tells me that solid, well-thought-out solutions endure, and there are no shortcuts to " [...]
"Unlike other consultancies, we don’t just ask people what they want, as this will only provide ins" [...]
New technology saves lives
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Try, Change, Boom
"I’m really proud to work for a company that truly delivers value to businesses, people and planet."
The chair November, a modern classic