Red Dot Awards for groundbreaking design

Published: 13 Apr 2018

Once again, Veryday’s position as a producer of high quality design is confirmed.
This year, the Mirka LEROS sander and Brighter’s unique diabetes solution, Actiste, have been named Red Dot winners.

The Red Dot: Best of the Best Award

Mirka LEROS, the lightest and most advanced wall and ceiling sander on the market, received the top distinction in the Red Dot competition –“The Red Dot: Best of the Best.” This distinction is reserved for the best products in a category, and only one percent of this year’s entries were recognized with the award.

Winning this award means a lot, it’s a well-designed product that will be loved by users, create profit for the client and remain valid for a long time. Veryday has longstanding experience in designing for craftspeople and Mirka is a leader in innovative abrasives technology. It was a perfect match.

Pelle Reinius, Design Director

Due to the heavy weight of equipment and often uncomfortable work positions, sanding walls and ceilings is hard work. The Mirka LEROS provides a 180° flexible sanding head that helps the operator reach surfaces from a better angle, permitting a more ergonomic working position. The unique design of the sanding head with no brushes allows the craftsperson to sand without applying pressure, which makes the work much more effortless and reduces physical strain.

We are very honored and proud of this prestigious recognition. There are years of determined development work behind Mirka LEROS. There was a clear market need for a light and ergonomic wall and ceiling sander. The high demand that we can see today and the continuously growing sales figures are clearly showing that we managed to answer the market need and develop something that will revolutionize the market.

Mirka CEO Stefan Sjöberg

Red Dot Product Design Award
Introduced to the market in December 2017, Brighter’s unique diabetes solution, Actiste, has been awarded the prestigious Red Dot Award in the Product Design category.

We realized early on that Brighter was a fast-paced company that required an extremely agile and compressed process from us. Challenging, exciting and educational. We’re pleased to see that our joint efforts now are rewarded with this prestigious award.

Marcus Heneen, Associate Design Director

 

By combining three essential components of everyday diabetes management (a blood glucose meter, a lancet and an injection pen) into a single device, Actiste offers the user simpler, faster and more accurate treatment than ever before. Thanks to the integration of all necessary functions into one device, the number of steps in daily diabetes treatment has been reduced by up to 67 percent.

We are very excited that Actiste received this award, which confirms that we have not only created a stylish but also a user-friendly product of high quality. Veryday, together with our internal development team, has made an amazing job creating a product we can be incredibly proud of.

Brighter CEO and fonder, Truls Sjöstedt

Celebration to honor the laureates
All Red Dot Product Design Award winners will be celebrated on July 9th, 2018, at the glamorous Red Dot Gala in Essen, Germany. The Red Dot: Best of the Best laureates will also receive their well-deserved trophies on stage at Essen’s opera house, the Aalto-Theater, during the award ceremony.

Further information available at www.red-dot.de.

PRESS CONTACT

Johanna Desthon
Manager Corporate Communications

Tel: +46 730 482 272

johanna.desthon@
veryday.com